COVID-19の課題にもかかわらず、収益を30%伸ばした方法
月商 $40,000 · 創業者2人 · 従業員5人 · Crevillent, Valencian Community, Spain
Manuel Mas（Founder, Mundoalfombra.com）· 創業 January 2001 · 記事掲載 — · mundoalfombra.com · 元の記事
同じ会社のほかの記事: 創業20年の私たちのラグ事業は2023年に25%成長しました
2001年創業。スペイン・Crevillentに拠点を置き、地元で製造されたラグを中心に販売。COVID-19のパンデミック以降、収益が30%増加し、月商3.2万ドル（約480万円）を達成。2020年頃からチャットボット導入やウェブ改善、パートタイム従業員の追加、抗COVID-19マットの開発などを行った。集客はSEO、Google広告、Facebook広告、Instagram広告。
売値の出典: 公式サイトにはユーロ表記で多くの商品の値段が記載されているが、記事の指示に従いドルでの値段は記載しない。また、記事本文に商品ごとの値段の記載はなし。（2026-10-13 取得）
Know where our limits are if there's a difficult situation like a lockdown.
I’m Manuel Mas and I have run with my family Mundoalfombra.com since the year 2001, where we sell rugs and carpets, most of them created in our town in Spain: Crevillent (near Alicante). My brother Antonio is our CEO. We sell mostly in Spain, but sometimes some international orders arrive and we are happy to serve them. We sell all types of rugs and carpets for home and professional use. Think in all forms and sizes, also materials: natural fibers, leather, wool, acrylics, etc., and you ́ll have the perfect rug for your needs available in our store. Also, we are specialists in doormats and custom-sized rugs. The lack of specialized online stores in custom-sized rugs made our web reference in Spain for these needs.
We’ve been growing by 30% since the beginning of Covid-19, and with SEO, Google Ads, and Facebook and Instagram ads, We´re making now around $32K/month revenue. In Spain, e-commerce has grown about 40% last year so we benefited from this situation. Know where our limits are if there's a difficult situation like a lockdown. Our Store has evolved with the introduction of a chatbot, who helps visitors to find their product or information, and also with some improvements along with the web. Also, the team has grown a little with a new part-time employee who helps us in the day-to-day activity. With new times, new products were coming. We developed a new anti-covid19 mat, which is perfect to put in high-traffic stores or public locations, to clean the sole of shoes with a special liquid. A high-resistance and locally-produced product, which helps the local industry to keep going. Want to start an online rug store? Learn more ➜
Probably the bigger learnings come from the remote adaptation we have implemented to activate it when needed. Also the needing of different processes and systems to improve our productivity and rising orders from clients, or different new products. This has helped our company to achieve more flexibility and productivity day by day, and also know where our limits are if there's a difficult situation like a lockdown.
One of our plans is, to begin with, internationalization. We need to explore and test how our business will respond to a European presence. Fortunately, shipping costs for our products are not higher than other small products and times should be fine. The eCommerce future is exciting, and we want to enjoy it. Our 5-year plan is not defined, but seeks a well-done internationalization and being a 7-figure business as soon as possible.
My 2020 good books have been: Deep Work (Cal Newport) The Practice (Seth Godin) The Tall lady with an Iceberg (Anne Miller) Atomic Habits (James Clear) Digital Minimalism (Cal Newport) Hooked (Nir Eyal) What to do when it's your turn (Seth Godin) Well, I´ll launch Gurulibros.com where I recommend some books. Also in podcasts, these are my favorites (In Spanish): Quédate con el Cambio Kaizen Open Startups by Minimalism Brand (featured in Starter Story) En.digital
I think simplifying processes and automatization are a must these days. We have no-code tools that can help us day-by-day and help us be more productive. Also, a big difference between you and competitors is how you communicate.
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