月商を年間で8.5万ドル（約1,275万円）から12万ドル（約1,800万円）に増やした方法
月商 $233,333 · 創業者1人 · 従業員0人 · Los Angeles, California, USA
Adrian Wood（Founder, Modern Producers）· 創業 June 2015 · 記事掲載 — · modernproducers.com · 元の記事
同じ会社のほかの記事: 音楽プロデューサー向けツールを販売して月8.5万ドル（$85K）稼ぐ方法
創業者が一人で立ち上げ、初期は外部ベンダーからのコンテンツ提供をコミッション（歩合）制で展開。口コミやソーシャルメディア（Facebook, Instagram）が主な集客源。2019年には情報商材（Midi Money program）を他社と協業で立ち上げ、半年で50万ドル（約7,500万円）以上の売上を達成。月商は2019年の記事時点で8.5万ドルから12万ドルへ成長。ユーザー指定の月商23.3万ドル（約3,500万円）・従業員0人は記事時点とは異なる別の情報源からの数字（推測）
売値の出典: 公式サイトの商品一覧（1ドル150円で換算・買い切りで定期購入プランは確認できず）（2026-10-14 取得）
Hello again! My name is Adrian Wood and I’m the CEO of Modern Producers. We’re an e-commerce platform selling software and tools for the modern music producer; everything from drum kits to sound loops, preset banks, vocal libraries and VSTs (virtual studio technology). The business has been around since 2015 and at that time we have more doubled our revenue and profits year on year. In 2019 we expanded our offering to include information products and courses for music producers allowing us to grow even faster.
The business has been booming! We are blessed to continue providing value to the music production community and serving our customers at the highest level. Aside from ramping up the quality and quantity of product releases, we also started creating content in-house. With our existing product vendors we are currently operating on a commission basis, however, the plan is to move to a buyout model. This will allow us to have greater control over our content, reduce accounting overhead, pay our vendors faster and ultimately have more flexibility. A particular area of growth for us has been in the area of information products. From June 2019 we collaborated with music production companies Anno Domini Nation & Legion Beats to set up the ‘Midi Money’ program that teaches music producers how to better market and sell their productions. This mid-ticket learning program generated over half a million dollars by the end of the year and we are introducing low-ticket and high-ticket offers that should create a standalone 7 figure business. Overall I’m happy to say that our business has gone from $85k to $120k per month since the original story!
One of the business lessons that was re-enforced for me this year once again is how collaboration always trumps competition. I suppose it’s a long-standing principle that has manifested since reading ‘The Art Of War’. Essentially, the synergy of working together with a competitor has always benefited me far greater than attempting to compete. You spend all this time and energy trying to be better, faster, cheaper when in reality that rarely serves anything but your own ego. Least of all, your customer. Besides, collaborating to come up with awesome new products and services that better serve your community is just a lot more fun! One mistake I made was failing to recognize quickly enough when it was time to grow the team and outsource work. We created a lot of bottlenecks by trying to spread more work among our existing team and it distracted us from tasks that really matter. Even for myself, I realized I was spending far too much time on work that is easily outsourced. It’s the age-old entrepreneur’s battle between working ‘on’ your business vs. ‘in’ your business.
Going forward we want to build out the information product division and focus firmly on branding by organizing live events, meetups and more. Beyond simply creating information products, our goal is to create the biggest and most involved community of music producers worldwide. Within 5 years we will create 100% of all software content in-house and simply hire the vendors best suited for creating products of the highest quality. We are also open to exploring more strategic partnerships with partners that share our values and are ready for rapid growth.
My favorite podcast is ‘Business Wars’ on Wondery. Some great recent books I’ve read include Expert Secrets by Russell Brunson and The One Thing by Garry Keller.
Put your customer front and center of everything that you do. If you create a ton of value upfront and focus on service, everything else will fall into place. One of the biggest success factors for us has actually been giving away a huge amount of free content and information. The biggest mistake I see new businesses make is focusing their entire strategy on the bottom line. By going into business with the mindset of “how much money can I make selling X to this customer” instead of “how much value can I create for this customer by offering them X”, you’re going to have your priorities all wrong. Another thing I see far too often is business owners creating products for themselves instead of their customers. At the end of the day, nobody cares about what you think is amazing.
We are looking for Los Angeles locals to work out of our new office. As we’re growing rapidly we will need help with video & social media content creation, organizing live events and online webinars, customer support, and product creation and scheduling. We are looking for entrepreneurial individuals, ideally with some kind of background or experience in music production, who thrive in an unstructured work environment where no 2 weeks are likely to be the same.
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