Romperjack 最新情報: 今年150万ドル($1.5M)の売上を達成の見込み
月商 $125,000 · 創業者3人 · 従業員1人 · Los Angeles, California, USA
Justin Clark(Founder, RomperJack)· 創業 July 2017 · 記事掲載 — · romperjack.com · 元の記事
同じ会社のほかの記事: 男性用ロンパースを売って月商6万ドル(約900万円)のビジネスを始めた方法
Facebook、Instagram、TikTok広告を中心に集客。特にFacebookとInstagramでの効果を重視し、20以上のメールリターゲティングキャンペーンを構築した。顧客リストの拡充にも力を入れ、3万人のリストで月間1.5万~2万ドル(約225万~300万円)の売上を目指す。月商12.5万ドル(約1,875万円)・従業員は創業者3名+従業員1名(2023年頃のインタビュー時点と推測)
売値の出典: 公式サイトの商品一覧(2026-10-13 取得、1ドル150円で換算)(2026-10-13 取得)
If you are going to fail, fail as fast as possible. Don’t reinvent the wheel.
My name is Justin Clark and I’m one of the founders of Romperjack. Romperjack is a premium men's clothing brand that makes rompers, jumpsuits, overalls, and two-piece matching bottoms and tops. Romperjack has had explosive growth in the last year and is on par to do $1.5 Million in sales this year.
The company has grown significantly and has launched 4 new product lines in the last 2 years. We narrowed our focus on what works, which was Facebook and Instagram marketing, and then we doubled down on our customer lists building out over 20 email retargeting campaigns. We have added 1 new employee and added 5 4 new product lines. The only marketing channels we use now are TikTok, Facebook, and google. All the others we ignore because we like to stick with what works best and avoid wasting our marketing dollars on platforms with a poor ROAS. If you are going to fail, fail as fast as possible. Don’t reinvent the wheel. Marketing channels that don’t work for us are Snapchat, Pinterest, and LinkedIn. We keep our existing customers happy by continuing to expand the Romperjack brand and continuously launch and design new products. Yes, We were just recently featured on the Shopify podcast. The best marketing strategy I can offer is to make sure you are always collecting emails and phone numbers. The more emails and phone numbers you have the more you can print your own money. A 30,000 person customer list should produce $15,000 - $20,000 a month if you email them at least 3 times!
In the last year, the worst decision was not ordering enough inventory when our sales were on fire. Best decision was to start building our own Shopify apps to replace our third-party apps and then monetize them by letting other Shopify stores use them. Another lesson learned is to make sure to always keep selling your best sellers. Don’t try to replace those with new designs. Yes, launch new things under the brand but make sure you always have the core offering available.
We have something really big that’s about to happen for Romperjack, we can’t talk about it at the moment but it’s going to take the brand to the next level. Our five-year plan is to really hone in on our customer base to learn what they really want from us and to expand into other countries. We plan on making it to the $5 million a year mark in about 2.5 years.
I used to read so many books a year and was even a part of a book club. However, over the last year, I mainly listen to business podcasts like how I built this or watch TV series about businesses like a shark tank. My new favorite show which is extremely inspiring is an undercover billionaire. The premise is “a billionaire is thrown into a city they have never been to before, are given only $100 and they have 90 days to build a million-dollar business.
Always start small and test products before ordering a bunch of inventory. If you are going to fail, fail as fast as possible. Don’t reinvent the wheel. There are so many things you can just copy and make small tweaks to.
Website @romperjack (Instagram, Twitter, Facebook) If you have any questions or comments, drop a comment below!