パンデミックを乗り越え、2店舗目を開店した方法
月商 $350,000 · 創業者2人 · 従業員5人 · Arizona, USA
Jessica Stellwagen（Founder, Bodify）· 創業 January 2015 · 記事掲載 — · thebodify.com · 元の記事
同じ会社のほかの記事: 2人の姉妹はいかにして月商35万ドル（約5,250万円）の「脂肪凍結帝国」を築いたか / Bodifyの近況報告：2店舗を開業し、月商35万ドル（$350K）まで売上を伸ばした方法 / 「退屈なことの習熟」で年間420万ドル（$4.2M）の事業を築いた方法
パンデミックによるロックダウン中も、既存客や見込み客とのバーチャルカウンセリングを通じて関係を維持し、再開時に予約を詰め込んだ。顧客データベースとの継続的なコミュニケーションと、コミュニティ作りを重視。月商35万ドル（約5,250万円）・従業員5人の体制で、インタビュー時点（時期不明、おそらく2020年頃）で2店舗目を成功させ、3店舗目も計画中。
売値の出典: 公式サイトの料金ページに記載なし（無料カウンセリング予約のみ）（2026-10-13 取得）
Find a way to surround yourself with others who are like you, who push you, who inspire you, and who will hold you up when you may want to quit.
From an early age, my sister and I knew we wanted to own a business together, but our interests nor our passions collided until CoolScultping. We were crystal clear that we wanted to own a business that would uplift people, spark joy, be fun to run and allow us to have a team that was kind, passionate, fun, and driven. CoolSculpting was the perfect device choice as it is predictable and consistent and there are millions of people who want to look and feel better in their skin but are not willing to undergo surgery! Want to become a Coolsculpting provider? Learn more ➜
We have been so very fortunate. We were able to continue to do virtual consults during shut down and get our books packed for when we opened. We re-opened May 8th. One week later we had our busiest revenue week to date! We attribute this to many things, one of which is that we stayed in touch with our database and prospects during shut down. We reached out, checked in, chatted, and just reminded them that we are here to support them no matter what is going on in their life. We are very passionate about uplifting people and sparking joy, why should that stop just because we can’t freeze fat. Find a way to surround yourself with others who are like you, who push you, who inspire you, and who will hold you up when you may want to quit. Our second location is doing so well; in the first 6 months, it did more revenue than our first location did in our first year of business. We are beyond grateful to have built a brand people trust and want to interact with and that CoolSculpting continues to be a device that delivers on its fat reduction promises. We still intend to open a 3rd location- stay tuned!
So many great lessons and opportunities have come from these last 5 months. First and foremost, we are incredibly proud that we have built a business that was able to withstand 7 weeks of zero revenue yet continue to pay our team (they are amazing). Being debt-free made our shutdown much less stressful and hard. The level of dedication and heart our team showed to us, Bodify, and our clients during shut down amazed us and was a simple reminder that we have attracted the RIGHT team members. It reinforces the importance of culture and being a strong, compassionate, confident, and kind leader. It was a great opportunity to find ways to work “on” the business rather than “in” the business, something many entrepreneurs forget to do. I think humanity came together in many ways and showed heart and compassion and we got overwhelmingly positive feedback from our database when we send handwritten cards, called, or sent emails.
We plan to continue to grow steadily! We love self-funding growth and there is great comfort in knowing we don’t owe anyone any money. It allows us to make the right decisions for our business as it relates to clients, marketing, and our team, instead of feeling pressure to hit numbers so we can pay people back. We can’t wait for our third location and to recruit and attract new team members. It’s always fun to add someone to the team, teach them the Bodify way and watch how the entire team rallies around the new person quickly and energetically to make sure they meld into our culture seamlessly.
Joe Dispenza - Breaking The Habit Of Being Yourself This book impacted me deeply. I grew up in a home where you were told to put your head down, work hard, and good things would come. It’s so wonderful and interesting to be open to the possibility of knowing and accepting that my thoughts and feelings impact my outer world just as much, if not more, than my “action”
Clarity leads to power. Being very clear on who you are and what you are trying to build, will give you strength and courage to keep going even when it gets tough. Find a way to surround yourself with others who are like you, who push you, who inspire you, and who will hold you up when you may want to quit. Always have a plan, but be willing to be flexible and pivot if the market tells you what you are doing is not working. Be attached to success and winning vs. obsessing over the path that will get you there (opportunities are EVERYWHERE). Remember how you think and feel impacts your inner world which impacts your outer world. If you want your outer world to change, you must start thinking and feeling differently.
Not currently, when we open our 3rd location, we will. T-minus 6-9 months we hope.
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