Shopify SaaSを月商1.1万ドル（$11K）まで自力で立ち上げた方法
月商 — · 創業者—人 · 従業員—人 · —
—（—）· 創業 — · 記事掲載 December 13th, 2024 · — · 元の記事
集客の中心はShopify App Storeの最適化（キーワード、レビュー、初期の無料提供）。Google検索結果上位サイトへのコメント投稿やShopifyコミュニティフォーラムでの情報提供も活用。月商1.1万ドル（約165万円）は2024年12月の記事時点の自己申告。従業員数は記事に明記なし（創業者Aditya氏が一人で立ち上げた）
売値の出典: 確認できず（2026-10-14 取得）
Hello. My name is Aditya. I am the founder of Speedy Squirrel. Speedy Squirrel is an e-commerce SaaS company. We build plugins for Shopify. We have three plugins on the Shopify App Store, the hero one being "Shipping Calculator: ShipMagic". ShipMagic allows you to customise your shipping rates using 30+ parameters, and also allows you to connect your Shopify store with different carriers like USPS, Fedex, Australia Post, etc. Our primary customers are Shopify merchants who are looking to charge accurate shipping rates to their customers. We pride ourselves in providing an easy to use, easy to setup app with top notch customer support. We currently bring in about $11,000 per month.
Before launching my own venture, I worked as a software developer and product manager at several startups in Bangalore, India. These experiences gave me the skills and confidence to independently build, deploy, and maintain products. I began exploring domains where I could leverage these abilities to create meaningful solutions. During my research, I discovered Shopify Apps, which stood out as a promising opportunity for several reasons: It was a well-defined niche with minimal competition from large SaaS companies. Being a B2B market, it offered fewer customers but higher-value transactions. One of the biggest challenges for startups is customer acquisition. Shopify's dedicated app store for plugins provides a built-in platform to reach potential customers effectively when utilized strategically.
The first step in building my business was finding the right idea. I began by engaging with various Shopify communities, hoping to uncover potential opportunities. However, this approach didn’t yield significant results. To dig deeper, I created a free app and offered it to customers in exchange for a 30-minute conversation about their business. During these conversations, I asked about their operations and challenges, paying close attention when they highlighted pain points. This process led to the idea for ShipMagic. Since the concept originated directly from Shopify merchants, I had a handful of potential customers lined up even before development began. This customer-first approach remains my guiding principle. Every feature in the app today is based on user requests, and there isn’t a single feature that isn’t actively used by at least one merchant. Starting Costs Launching ShipMagic required minimal investment. Shopify charges a one-time $99 fee to create a developer account. Beyond that, I hired freelance designers to create the logo and app store assets, which brought the total initial cost to approximately $200. Pricing Model We adopted a flat monthly subscription model, with pricing tiers based on the features customers need. While the structure has remained consistent, we’ve raised prices a couple of times as the product evolved. To attract early adopters and gather reviews, I offered ShipMagic for free during the first three months. This strategy helped improve our ranking on the Shopify App Store. Since the operational costs were low—covering server, database, and a few tools—I was able to bootstrap the business using my savings. The MVP and Launch One of the most crucial decisions I made was setting a hard deadline of three days to release the Minimum Viable Product (MVP). In the past, I had been a victim of the build trap. This time, I worked intensely for about 48–50 hours over three days to release the first version, which included just three or four core features. My prior experience in software development made the process straightforward. This lean, fast approach to product development allowed me to focus on delivering value quickly, and it’s a philosophy I’ve continued to follow as the business grows.
Our business ideas originated from direct conversations with Shopify merchants, which meant we had a small but ready group of users at launch. To build momentum, we offered the app for free in exchange for reviews and kept it free for the first three months. This strategy allowed us to quickly gain users and reviews, which are crucial factors in Shopify’s app store ranking algorithm. By focusing on install and review velocity, we were able to improve our app’s visibility significantly. Additionally, we optimized our app store listing to perfection. We strategically incorporated high-traffic keywords in key areas, such as the app name and the one-liner description, to boost discoverability. As a result, we consistently rank in the top 5 for competitive keywords like "Shipping Calculator," which drives over 15 new installs daily. It took three months to generate our first revenue, as we removed the free plan after this initial period. However, the early investment in gaining visibility and user trust laid a strong foundation for sustainable growth.
The Shopify App Store has been—and remains—our primary source of customer acquisition. We follow best practices to consistently rank higher, ensuring visibility to potential users. This is a great channel because for most of the small to mid sized Shopify merchants, app store is the first option to look for solutions. Also, maintaining this channel is very developer friendly. Most of the things I need to do is technical stuff like keyword optimisation, optimised listing, etc. I lack marketing skills and hence this channel works best for me. One effective strategy we implemented was thinking like a merchant searching for solutions to the problems our app addresses. We searched Google using relevant queries and engaged with top-ranking results by adding thoughtful comments, posts, and links to our app. Astonishingly, this approach has consistently driven a good steady stream of new installs. We also actively participate in the Shopify Community Forum, offering guidance to merchants facing shipping challenges. While this isn’t a major source of installs, it helped us in building brand awareness and credibility within the community. For aspiring entrepreneurs, especially indie founders, I strongly recommend focusing on organic acquisition channels. Paid marketing can provide quick results but is often unsustainable in the long run. Instead, identify where your target customers spend their time—whether in forums, niche communities, or industry-specific platforms—and engage meaningfully. Try multiple avenues and double down on what works best for your audience.
The biggest mistake I made was waiting too long to start. I kept telling myself I wasn’t ready, that I needed more experience, and that a bit more preparation would make everything easier. But in reality, this mindset only delayed my journey. Since then, I’ve learned two important lessons that I now apply to everything in life: Set audacious goals. Often, the biggest barriers to success are the imaginary walls we create in our own minds. These self-imposed limits hold us back from reaching our true potential. Just start. Overthinking is a trap. You will never feel fully ready, no matter how much you prepare. At some point, you have to take the leap of faith, embrace the uncertainty, and trust yourself to figure things out along the way. Looking back, I wish I had started earlier, but these lessons have become my guiding principles for every challenge I face now.
Shopify Platform 576 using What Aditya has to say about Shopify newDocumentReady(function () { $(".database-result-bottom").unbind().click(function() { $(this).find(".database-result-bottom-contents").toggle(); }) // Mobile DB view toggle — switch between the compact row list (default) // and the rich card view, remembered in localStorage. Instant, no reload. // Leading ';' guards against ASI: the preceding statement ends in `})`. ;(function () { var group = document.querySelector('.db-view-toggle-group'); if (!group) return; var rowsPanel = document.getElementById('db-view-rows'); var cardsPanel = document.getElementById('db-view-cards'); function applyView(view) { var isCards = view === 'cards'; if (cardsPanel) cardsPanel.classList.toggle('hidden', !isCards); if (rowsPanel) rowsPanel.classList.toggle('hidden', isCards); group.querySelectorAll('.db-view-toggle').forEach(function (b) { b.classList.toggle('db-view-toggle-active', b.dataset.view === view); }); } var saved = 'rows'; try { saved = window.localStorage.getItem('dbMobileView') || 'rows'; } catch (e) {} applyView(saved === 'cards' ? 'cards' : 'rows'); group.querySelectorAll('.db-view-toggle').forEach(function (b) { b.addEventListener('click', function () { var v = b.dataset.view; try { window.localStorage.setItem('dbMobileView', v); } catch (e) {} applyView(v); }); }); })(); // Search UX: debounced auto-submit + global "/" focus shortcut. // Server-side pg_search is GIN-indexed and returns in <50ms; combined // with the page render, total feedback after the debounce window is // ~500ms — close enough to "live" without an XHR/Turbo refactor. var searchInput = document.getElementById('search'); if (searchInput) { var debounceTimer = null; var lastSubmittedValue = searchInput.value; searchInput.addEventListener('input', function () { clearTimeout(debounceTimer); debounceTimer = setTimeout(function () { // Don't submit if the value hasn't changed (e.g. arrow keys). if (searchInput.value === lastSubmittedValue) return; lastSubmittedValue = searchInput.value; searchInput.form && searchInput.form.submit(); }, 350); }); // Enter still submits immediately — short-circuits the debounce. searchInput.addEventListener('keydown', function (e) { if (e.key === 'Enter') { e.preventDefault(); clearTimeout(debounceTimer); searchInput.form && searchInput.form.submit(); } }); } // Global "/" shortcut to focus search — GitHub/Linear pattern. document.addEventListener('keydown', function (e) { if (e.key !== '/' || e.metaKey || e.ctrlKey || e.altKey) return; var t = e.target; if (t && (t.tagName === 'INPUT' || t.tagName === 'TEXTAREA' || t.isContentEditable)) return; var s = document.getElementById('search'); if (s) { e.preventDefault(); s.focus(); s.select(); } }); function prettySliderValue(func, value) { var n = Math.round(Number(value)); if (func == "money") { if (n >= 1000000000) return "$" + (n / 1000000000).toFixed(n % 1000000000 === 0 ? 0 : 1) + "B"; if (n >= 1000000) return "$" + (n / 1000000).toFixed(n % 1000000 === 0 ? 0 : 1) + "M"; if (n >= 1000) return "$" + (n / 1000).toFixed(n % 1000 === 0 ? 0 : 1) + "K"; return "$" + numberWithCommas(n); } else if (func == "daystomonths") { return (n / 30) + " months"; } else if (func == "hours") { return n + " hours"; } else { return n; } } function getInitialSliderValues(el) { var initial = el.dataset.initial; var defMin = Number(el.dataset.defaultmin); var defMax = Number(el.dataset.defaultmax); if (initial) { var parts = initial.split("|"); var a = parts[0] === "" ? defMin : Number(parts[0]); var b = parts[1] === "" ? defMax : Number(parts[1]); return [a, b]; } return [defMin, defMax]; } function createTwoProngedSlider(id) { var el = document.querySelector(id); if (!el || el.noUiSlider) return; var min = Number(el.dataset.min); var max = Number(el.dataset.max); var step = Number(el.dataset.step); var cleanfunc = el.dataset.cleanfunc; var values = getInitialSliderValues(el); var container = el.closest(".range-filter") || el.parentElement; var input = container.querySelector('input[type="hidden"]'); var label = container.querySelector(".preview-label"); noUiSlider.create(el, { start: values, connect: true, step: step, range: { min: min, max: max }, behaviour: "tap-drag" }); el.noUiSlider.on("update", function(vals) { var lo = Math.round(Number(vals[0])); var hi = Math.round(Number(vals[1])); if (label) label.textContent = prettySliderValue(cleanfunc, lo) + " – " + prettySliderValue(cleanfunc, hi); if (input) input.value = lo + "|" + hi; }); el.noUiSlider.on("change", function() { var form = el.closest("form"); if (form) form.submit(); }); } createTwoProngedSlider("#revenue-slider"); createTwoProngedSlider("#starting-costs-slider"); createTwoProngedSlider("#time-to-revenue-slider"); createTwoProngedSlider("#min-hours-per-week"); createTwoProngedSlider("#market-size"); createTwoProngedSlider("#startup-costs"); createTwoProngedSlider("#case-studies"); $(".mobile-filters-applied-button").click(function() { $(".database-filters").addClass("inView") }) $(".close-mobile-filters").click(function() { $(".database-filters").removeClass("inView") }) // Explore "More filters" — reveal/hide the secondary filter pills. var moreFiltersToggle = document.getElementById("explore-more-filters-toggle"); if (moreFiltersToggle) { moreFiltersToggle.addEventListener("click", function () { var panel = document.querySelector(".explore-secondary-filters"); if (!panel) return; var nowHidden = panel.classList.toggle("hidden"); moreFiltersToggle.setAttribute("aria-expanded", String(!nowHidden)); }); } // Infinite scroll lives in its OWN init block below (initSSInfiniteScroll), // deliberately decoupled from this newDocumentReady callback. Anything that // throws above (a slider lib that didn't load from CDN, a jQuery plugin, // etc.) would otherwise abort the rest of THIS callback and silently kill // infinite scroll — the "only works on a hard reload" bug. Keeping it // separate means nothing here can take it down. }); // ---- Infinite scroll (pro/admin/free-access; table + tile views) ---- // Driven off Kaminari's next-page URL, which the partial renders into // #infinite-scroll-sentinel only when the visitor is eligible. We fetch the // next full page, lift out the children of its .database-append-target // container (<tbody> rows for the table view, tiles for the grid views), // append them, then chain to that page's own sentinel URL. DOMParser does // NOT execute the fetched page's scripts, so only content nodes are added — // sliders/search/PostHog never re-run. The sentinel is absent for non-pro // visitors, so this whole block no-ops for them and their paywall is intact. // // Idempotent: guarded by sentinel.dataset.ssInfiniteInit so re-running on // pageshow (bfcache/back-forward restore, where DOMContentLoaded never fires) // can't double-observe an already-wired sentinel. function initSSInfiniteScroll() { var sentinel = document.getElementById('infinite-scroll-sentinel'); if (!sentinel || !sentinel.dataset.nextUrl) return; if (sentinel.dataset.ssInfiniteInit === '1') return; sentinel.dataset.ssInfiniteInit = '1'; // The "database" view renders TWO append targets — the mobile card list // and the desktop table tbody (one is display:none per viewport). Append // to both so infinite scroll works no matter which is visible. Tile views // have a single target. containers[0] drives the loaded-count readout. var containers = Array.prototype.slice.call(document.querySelectorAll('.database-append-target')); if (!containers.length) { delete sentinel.dataset.ssInfiniteInit; return; } var container = containers[0]; // Infinite scroll is live — hide the prev/next fallback for JS clients. var paginate = document.querySelector('.paginate'); if (paginate) paginate.style.display = 'none'; var numResults = document.querySelector('.num-results'); var loadingEl = sentinel.querySelector('.infinite-scroll-loading'); var nextUrl = sentinel.dataset.nextUrl; var loading = false; // Item nodes only — tile partials (e.g. _video) emit a sibling <style> // per render; those are global CSS we already have, so skip them when // appending and counting. function itemNodes(root) { return Array.prototype.filter.call(root.children, function (n) { return n.tagName !== 'STYLE' && n.tagName !== 'SCRIPT'; }); } function updateCount() { if (!numResults) return; var count = itemNodes(container).length; // Keep the "of N …" suffix; just bump the leading loaded-count. numResults.textContent = numResults.textContent.replace(/Showing\s+[\d,]+/, 'Showing ' + count.toLocaleString()); } function loadMore() { if (loading || !nextUrl) return; loading = true; if (loadingEl) loadingEl.style.display = ''; fetch(nextUrl, { headers: { 'X-Requested-With': 'XMLHttpRequest' } }) .then(function (r) { return r.text(); }) .then(function (html) { var doc = new DOMParser().parseFromString(html, 'text/html'); var srcs = doc.querySelectorAll('.database-append-target'); Array.prototype.forEach.call(srcs, function (src, i) { var dest = containers[i]; if (!dest) return; itemNodes(src).forEach(function (node) { dest.appendChild(document.importNode(node, true)); }); }); var ns = doc.getElementById('infinite-scroll-sentinel'); nextUrl = (ns && ns.dataset.nextUrl) || null; sentinel.dataset.nextUrl = nextUrl || ''; updateCount(); if (!nextUrl) { observer.disconnect(); sentinel.style.display = 'none'; } }) .catch(function () { /* leave nextUrl intact so a later scroll retries */ }) .finally(function () { loading = false; if (loadingEl) loadingEl.style.display = 'none'; }); } var observer = new IntersectionObserver(function (entries) { entries.forEach(function (e) { if (e.isIntersecting) loadMore(); }); }, { rootMargin: '600px 0px' }); observer.observe(sentinel); } newDocumentReady(initSSInfiniteScroll); // bfcache/back-forward restore doesn't fire DOMContentLoaded; pageshow does. // Idempotency guard above makes the re-call a no-op when already wired. window.addEventListener('pageshow', initSSInfiniteScroll); .blur-row { filter: blur(4px); pointer-events: none; user-select: none; } /* Mobile view toggle (rows ↔ cards) */ .db-view-toggle { display: inline-flex; align-items: center; gap: 5px; padding: 5px 11px; border: 0; border-radius: 6px; background: transparent; color: #64748b; font-size: 12px; font-weight: 600; cursor: pointer; transition: background-color 0.12s, color 0.12s; } .db-view-toggle-active { background: #0f172a; color: #ffffff; } .database-video-grid { display: grid; grid-template-columns: 1fr; gap: 18px; } @media (min-width: 768px) { .database-video-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } } /* Airbnb-style range slider (uses noUiSlider) */ .range-filter { display: inline-flex; flex-direction: column; justify-content: center; gap: 4px; padding: 6px 16px 10px; border: 1px solid rgb(226 232 240); background: #fff; border-radius: 9999px; min-width: 220px; margin-bottom: 0 !important; } .range-filter .range-filter-header { display: flex; align-items: baseline; gap: 6px; line-height: 1; } .range-filter .range-filter-header label { font-size: 0.875rem; color: rgb(100 116 139); font-weight: 500; margin: 0 !important; line-height: 1.2; flex-shrink: 0; } .range-filter .range-filter-header label::after { content: "|"; margin-left: 6px; color: rgb(203 213 225); font-weight: 400; } .range-filter .preview-label { font-size: 0.875rem; color: rgb(15 23 42); font-weight: 600; line-height: 1.2; margin: 0 !important; white-space: nowrap; } .range-filter .filter-slider.noUi-target { height: 3px; background: rgb(226 232 240); border: 0; box-shadow: none; border-radius: 9999px; margin: 3px 6px 0; } .range-filter.is-active { border-color: rgb(15 23 42); background: rgb(241 245 249); } .range-filter.is-active .range-filter-header label { color: rgb(15 23 42); } .range-filter .filter-slider .noUi-connect { background: rgb(15 23 42); } .range-filter .filter-slider .noUi-handle { height: 20px; width: 20px; top: -8px; right: -10px; border-radius: 9999px; background: #fff; border: 1px solid rgb(203 213 225); box-shadow: 0 1px 2px rgba(15, 23, 42, 0.12), 0 2px 4px rgba(15, 23, 42, 0.08); cursor: grab; transition: transform 0.1s ease, box-shadow 0.1s ease, border-color 0.1s ease; outline: none; } .range-filter .filter-slider .noUi-handle::before, .range-filter .filter-slider .noUi-handle::after { display: none; } .range-filter .filter-slider .noUi-handle:hover { border-color: rgb(15 23 42); transform: scale(1.05); } .range-filter .filter-slider .noUi-handle.noUi-active, .range-filter .filter-slider .noUi-handle:focus-visible { cursor: grabbing; box-shadow: 0 0 0 6px rgba(15, 23, 42, 0.08), 0 2px 6px rgba(15, 23, 42, 0.18); border-color: rgb(15 23 42); } .range-filter .filter-slider.noUi-horizontal { height: 4px; } .range-filter input[type="hidden"] { display: none; }
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Who is the owner of Speedy Squirrel? When did Aditya Malani start Speedy Squirrel? How much money has Aditya Malani made from Speedy Squirrel? {"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Who is the owner of Speedy Squirrel?","acceptedAnswer":{"@type":"Answer","text":"Aditya Malani is the founder of Speedy Squirrel."}},{"@type":"Question","name":"When did Aditya Malani start Speedy Squirrel?","acceptedAnswer":{"@type":"Answer","text":"2023"}},{"@type":"Question","name":"How much money has Aditya Malani made from Speedy Squirrel?","acceptedAnswer":{"@type":"Answer","text":"Aditya Malani started the business in 2023, and currently makes an average of $144K/year."}}]} Sources (5) 2 webs · 2 indie hackerss · 1 podcast speedysquirrel.xyz Web Speedy Squirrel Shopify Plugins (B2B SaaS) indiehackers.com Indie hackers Indie Hackers milestones — Aditya (@AdityaPMalani) of Speedy Squirrel Milestone feed for Aditya on Indie Hackers — first-person posts about revenue updates, launches, and growth lessons for Speedy Squirrel. indiehackers.com Indie hackers Indie Hackers profile — Aditya (@AdityaPMalani) of Speedy Squirrel Profile page for Aditya on Indie Hackers, founder of Speedy Squirrel. IH profiles surface stated MRR (when Stripe is connected), shipped ... starterstory.com Web · 2024 How I Bootstrapped My Shopify SaaS to $11K/Month Culture of Code Podcast - The Podcast for Indie Hackers Podcast · 2025 I Built a $12k/Month Shopify App Business in 12 Months <p> In this video, Aditya shares how he built a suite of Shopify apps, and grew to over $12,000 in monthly recurring revenue within a yea...
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